Reviving Legends: Replace Chevy Camaro with Pontiac Trans Am
– Here's Why GM Should Do It
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There are reasons why GM should think about discontinuing the Chevrolet Camaro to bring back the Pontiac Trans Am, despite differing viewpoints.
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There is an avid fan base that is still waiting for the Trans Am to make a comeback, and it has a strong sentimental appeal.
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Bringing back the Trans Am might capitalize on this prevailing passion and draw in new customers.
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Additionally, concentrating resources on a single model might be more economical given that the Trans Am and Camaro share comparable platforms.
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GM could set itself apart from rivals and develop a special product in the performance car market by bringing back the Trans Am.
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The choice to gradually phase out the Camaro in favor of the Trans Am would ultimately come down to consumer demand.
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viability and the strategic goal of the business.
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