2026 Subaru Ascent Debuts with Sleek Upgrades and a New $40,795 Price Tag!

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2026 Subaru Ascent: Big families, adventure lovers, and SUV fans—Subaru has something fresh for you!

The 2026 Subaru Ascent is officially live, and it’s packing more value better tech, and a slightly higher price. If you’re shopping for a three-row SUV with standard all-wheel drive the Ascent just might check all your boxes—and then some.

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The 2026 Subaru Ascent What’s New?

This year, Subaru’s biggest SUV isn’t holding back. Here’s what’s remarkable and new:

  • $40,795 is the starting price (increasing from $39,995 in 2025).
  • The Premium 7-passenger, Limited Bronze Edition and the blacked-out Onyx Edition Touring are among the new trims.
  • New interior improvements: anticipate more luxurious materials and creature amenities
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Is It Still a Good Deal?

Absolutely. Even with the price bump the Ascent Premium remains one of the best values in the 3-row SUV game. Here’s why:

  • Standard Symmetrical AWD
  • Water-resistant StarTex upholstery
  • Black 18-inch alloys
  • Heated front seats & LED fog lights

And let’s not forget the Subaru reliability factor—this thing is built for the long haul.

Power, Performance & Towing

Under the hood, all 2026 Ascents get a 2.4L turbocharged BOXER engine delivering:

  • 260 horsepower
  • 277 lb-ft of torque
  • Up to 5,000 lbs of towing capacity
  • 21–22 MPG combined

That’s solid power for road trips, camping gear, and even small boats or trailers.

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Trim Breakdown: Something for Everyone

Whether you’re looking for basic functionality or full blown luxury Subaru has a trim for you:

Premium (8-passenger)

  • StarTex seating
  • Black accents
  • Strong value

Limited

  • Leather seats
  • Heated steering wheel & second-row
  • Power-adjustable seats

Limited Bronze Edition

  • Distinct bronze styling
  • Classy design tweaks

Touring

  • Nappa leather
  • Ventilated front seats
  • Rain-sensing wipers

Onyx Edition Touring

  • Blacked-out look
  • Premium tech & materials

All trims are built in Indiana, right here in the U.S.

When Can You Buy One?

Prepare yourself if you’re looking for a roomy all weather SUV because Subaru says the 2026 Ascent will be available in American dealerships this fall.

Final Thoughts: Should You Buy the 2026 Ascent?

If you’re after:

  • A safe, rugged and tech-savvy family SUV
  • Standard AWD
  • Plenty of trim options and flexibility

In that case, the 2026 Subaru Ascent is well worth your time.

With its sophisticated styling, powerful towing capacity and enhanced comfort this SUV continues to provide families with the functionality they require without being uninteresting.

Also Read: 2026 Audi A5 Sedan: The Only Audi Compact Sedan Left Standing—and It’s a Stunner