Best-Selling Luxury Cars 2025: You should reconsider your belief that luxury cars are exclusive to the very wealthy. In 2025, Americans will purchase a plethora of luxury vehicles, ranging from high end crossovers to sporty SUVs with certain models utterly controlling the market.
Why is this trend occurring? Space, comfort, technology, and a good measure of distinction, to put it briefly. Luxury companies like Mercedes-Benz, BMW, and Lexus are demonstrating that luxury still sells well in the United States, even though ordinary cars may be selling off far more quickly.
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Here are the top 10 luxury cars that have sold so far in 2025; some of the findings may surprise you.
10. Audi Q5 – 22,914 Units
Sales of the Audi Q5 decreased somewhat from the previous year despite a thorough makeover for 2025. While combining German engineering, technology, and style, this small SUV remains one of Audi’s most significant products in the United States.
9. Cadillac Escalade – 24,375 Units
The Escalade is the epitome of American luxury. Sales surged nearly 27% thanks to a fresh interior loaded with a wall-to-wall digital dashboard. Plus, the all-electric Escalade IQ is starting to grab attention.
8. Lexus TX – 25,147 Units
The three-row Lexus TX has quickly become a family favorite. Offering gas, hybrid, and plug-in options, it’s proof that practicality and luxury can go hand-in-hand.
7. Buick Envision – 28,737 Units
Refreshed styling and a tech-filled cabin gave the Buick Envision a big boost. Sales jumped 30% this year, showing that Buick is still a player in the premium SUV game.
6. BMW X3 – 29,029 Units
The new BMW X3 hit showrooms this year but sales slipped a bit. Still it’s a core part of BMW’s lineup in the U.S. and drivers love its mix of sporty handling and upscale features.
5. Mercedes-Benz GLC – 29,355 Units
Mercedes isn’t far behind. The GLC continues to shine with multiple trims, including a plug-in hybrid that delivers up to 54 miles of all-electric driving. That’s impressive for a luxury SUV.
4. Mercedes-Benz GLE – 29,434 Units
The Mercedes GLE the GLC’s larger sibling, barely beats it in sales. Families who desire more than just basic luxury love it for its spacious interior, powerful performance options and ample space.
3. BMW X5 – 33,588 Units
The BMW X5 remains the brand’s U.S. bestseller. A refresh in 2023 helped keep it fresh, and with multiple engine choices—including performance and hybrid options—it’s a true all-rounder.
2. Lexus NX – 38,253 Units
In the American market, the Lexus NX is dominating. Customers adore the range of powertrains it offers, particularly the hybrid. Drivers who like a high style in a compact package will love it.
1. Lexus RX – 52,888 Units
No surprise here—the Lexus RX is the undisputed king of luxury cars in America. Even though sales are down slightly this year, it’s still miles ahead of competitors. Spacious, reliable, and available in multiple trims, the RX continues to dominate.
Final Thought
SUVs are dominating the premium market in 2025, according to the data. For American consumers seeking luxury space and prestige in one vehicle crossovers are undoubtedly the preferred option with brands ranging from Mercedes-Benz to Lexus.
While Mercedes-Benz and BMW remain dominant in the U.S. luxury market, Lexus is clearly leading the pack whether you’re looking for your next vehicle or simply following automotive trends.
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