Cheapest BMW in 2025: Looking for a luxury car that doesn’t break the bank? Believe it or not BMW has you covered for 2025. While most people think of Bimmers as pricey dream cars, there’s one model that slides in under the $40,000 mark making it one of the most affordable ways to snag a German luxury badge in America.
So, what’s the cheapest BMW you can buy in 2025 and is it worth your money? Let’s dig in.
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The Cheapest BMW in 2025: 228 Gran Coupe
BMW’s 2026 228 Gran Coupe (yes, technically a 2026 model year, but arriving in late 2025) takes the crown as the most affordable BMW sedan in the U.S. Its starting MSRP? $39,600.
That’s thousands less than the average new car price in America (now topping $48,000 according to Cox Automotive), and it puts you behind the wheel of a luxury performance machine without completely emptying your wallet.
What You Get for the Price
Don’t let “cheapest” fool you. The 228 Gran Coupe is loaded with premium touches that make it feel like a true BMW:
- 241-hp turbocharged engine for lively acceleration
- Heated front sport seats for comfort in any season
- Veganza leather-free upholstery that looks and feels upscale
- Wireless Apple CarPlay & Android Auto to keep you connected
- Blind-spot detection and driver assists for added peace of mind
This isn’t some stripped-down entry model — it’s a legit luxury sedan with plenty of tech and creature comforts baked in.
BMW 228 vs. Rivals
Of course BMW isn’t the only luxury brand targeting budget conscious buyers. Here’s how the 228 Gran Coupe stacks up:
- Acura Integra – $33,000 (cheapest in the class, but less power)
- Audi A3 – $40,100 (slightly more expensive than BMW)
- Mercedes-Benz CLA 250 $42,750 (costs more with similar features)
The BMW brings more horsepower than all three competitors though the Acura Integra is the better pick if fuel efficiency is your main priority.
Should You Buy the Cheapest BMW?
If you’ve been dreaming of owning a BMW but thought the price tag was out of reach, the 2026 228 Gran Coupe might be your perfect entry point. It delivers the sporty handling and upscale feel the brand is known for without the financial sting of a $50K+ luxury car.
Sure there are cheaper sedans on the market but if you want to dip your toes into the luxury segment this Bimmer deliver a sweet balance of performance, features and value.
Final Thought
The 2026 BMW 228 Gran Coupe proves that luxury doesn’t always have to mean sky high prices. For U.S. drivers who want BMW’s sporty performance, stylish design and premium features without spending $50,000 or more, this entry-level Gran Coupe is a smart choice. It may be the cheapest BMW in 2025, but it still delivers that unmistakable “Ultimate Driving Machine” experience.
Also Read: 2026 Honda Prelude: The Iconic Coupe Returns With Hybrid Power and Sleek New Looks